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	<title>popcult &#187; youtube</title>
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	<link>http://popcult.cc</link>
	<description>an un/popular culture clusterfuck</description>
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		<title>OK Go&#8217;s contraption action</title>
		<link>http://popcult.cc/768</link>
		<comments>http://popcult.cc/768#comments</comments>
		<pubDate>Wed, 03 Mar 2010 01:40:16 +0000</pubDate>
		<dc:creator>elliott bledsoe</dc:creator>
				<category><![CDATA[rapid fire]]></category>
		<category><![CDATA[Grammy Awards]]></category>
		<category><![CDATA[Honda]]></category>
		<category><![CDATA[Honda 'Cog' advert]]></category>
		<category><![CDATA[Ok Go]]></category>
		<category><![CDATA[power pop]]></category>
		<category><![CDATA[Reuben Goldberg]]></category>
		<category><![CDATA[Shock Hound]]></category>
		<category><![CDATA[Syyn Labs]]></category>
		<category><![CDATA[viral video]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://popcult.cc/?p=768</guid>
		<description><![CDATA[Ok Go&#8217;s new film clip for &#8220;This too shall pass&#8221; shits all over Honda&#8217;s Accord &#8216;Cog&#8217; commercial (Find &#8216;Cog&#8217; under adverts on Honda TV). Watch as a Rube Goldberg contraption utilises the domino effect to fire paint into the band member&#8217;s face. I guess this is what happens when you take one power pop group needing to [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.okgo.net" target="_blank">Ok Go</a>&#8217;s new film clip for <a href="http://www.youtube.com/watch?v=qybUFnY7Y8w" target="_blank">&#8220;This too shall pass&#8221;</a> shits all over Honda&#8217;s Accord &#8216;Cog&#8217; commercial (Find &#8216;Cog&#8217; under adverts on <a href="http://video.honda.co.uk" target="_blank">Honda TV</a>). Watch as a <a href="http://en.wikipedia.org/wiki/Rube_Goldberg_machine" target="_blank">Rube Goldberg</a> contraption utilises the <a href="http://en.wikipedia.org/wiki/Domino_effect" target="_blank">domino effect</a> to fire paint into the band member&#8217;s face. I guess this is what happens when you take one power pop group needing to outdo their <a href="http://www.youtube.com/watch?v=pv5zWaTEVkI" target="_blank">previous Grammy-winning viral hit</a>, a group of enthusiastic engineers (from <a href="http://syynlabs.com" target="_blank">Syyn Labs</a>), one abandoned <a href="http://en.wikipedia.org/wiki/Echo_Park,_Los_Angeles,_California" target="_blank">Echo Park</a> warehouse and a whole heap of stuff.</p>
<p><object width="383" height="235" data="http://www.youtube.com/v/qybUFnY7Y8w&amp;hl=en_US&amp;fs=1&amp;" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/qybUFnY7Y8w&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /></object></p>
<p><span style="font-size: x-small;"><em><span style="font-style: normal;">→ <a href="http://www.youtube.com/watch?v=qybUFnY7Y8w" target="_blank">This too shall pass &#8211; RGM Version&#8221;</a> on YouTube; <a href="http://www.youtube.com/watch?v=UJKythlXAIY" target="_blank">&#8220;This too shall pass&#8221; official video</a> on YouTube; <a href="http://www.shockhound.com/videos/910-ok-go-this-too-shall-pass--blooper-" target="_blank">bloopers</a> on <a href="http://www.shockhound.com/shocktv" target="_blank">Shock TV</a>.</span></em></span></p>
<p>The video, which had it&#8217;s &#8216;<a href="http://www.okgo.net/2010/03/01/this-too-shall-pass-world-premiere" target="_blank">world premier</a>&#8216; on YouTube on Monday, not only is a fun way to spend 3 minutes and 53 seconds, but <a href="http://www.wired.com/gadgetlab/2010/03/ok-go-rube-goldberg" target="_blank">apparently</a> kept 60 engineers employed for three months (needing more than 30 people just to reset the machine after each run)! Awwww, OK Go simulate endorphins and the economy!! ^_^</p>
<p><span style="font-size: x-small;"><em><span style="font-style: normal;">♥ Kudos: Jessica Coates from <a href="http://creativecommons.org.au" target="_blank">Creative Commons Australia</a>. ♺ Ping: <a href="http://www.okgo.net" target="_blank">Ok Go</a>,</span></em> <a href="http://www.okgo.net/2010/03/01/this-too-shall-pass-world-premiere" target="_blank">&#8220;“This Too Shall Pass” World Premiere!&#8221;</a>, 1 March 2010; <a href="http://boingboing.net" target="_blank">Boing Boing</a>, <a href="http://boingboing.net/markf.html" target="_blank">Mark Frauenfelder</a>, <a href="http://www.boingboing.net/2010/03/02/ok-gos-rube-goldberg.html" target="_blank">&#8220;OK Go&#8217;s Rube Goldberg music video&#8221;</a>, 2 March 2010.</span></p>
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		<title>get your remix fix</title>
		<link>http://popcult.cc/230</link>
		<comments>http://popcult.cc/230#comments</comments>
		<pubDate>Wed, 03 Oct 2007 00:57:00 +0000</pubDate>
		<dc:creator>elliott bledsoe</dc:creator>
				<category><![CDATA[Homeless]]></category>
		<category><![CDATA[Adobe]]></category>
		<category><![CDATA[content ghettos]]></category>
		<category><![CDATA[flash apps]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[google video]]></category>
		<category><![CDATA[jumpcut]]></category>
		<category><![CDATA[mtv]]></category>
		<category><![CDATA[premier express]]></category>
		<category><![CDATA[remix]]></category>
		<category><![CDATA[revver]]></category>
		<category><![CDATA[rich media]]></category>
		<category><![CDATA[yahoo]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://popcult.cc/?p=230</guid>
		<description><![CDATA[just the other day, jessica coates and i were playing around with the youtube remixer available through youtube test tube. it utilises the rich internet app premier express, developed by adobe and released on photobucket earlier this year.
If you&#8217;ve ever uploaded from your cell phone, wished for an easy way to add titles and transitions, [...]]]></description>
			<content:encoded><![CDATA[<p>just the other day, jessica coates and i were playing around with the <a href="http://www.youtube.com/ytremixer_about">youtube remixer</a> available through youtube <a href="http://www.youtube.com/testtube">test tube</a>. it utilises the rich internet app premier express, developed by <a href="http://www.adobe.com">adobe</a> and released on photobucket <a href="http://ccelliott.blogspot.com/2007/02/photo-and-video-sharing-website.html">earlier this year</a>.</p>
<blockquote><p>If you&#8217;ve ever uploaded from your cell phone, wished for an easy way to add titles and transitions, or just wanted to remix your own videos, Remixer is a great place to play. It lets you assemble your new video in an easy drag-and-drop timeline, and then publish it right back to YouTube. Your original videos will stay exactly the same.</p></blockquote>
<p>the rich media app was also used on <a href="http://www.mtv.com">mtv.com </a>for their <a href="http://remix.mtv.com">mtv video remix</a> section. what might seem to be a really progressive step by the major labels and mtv amounts to little because, although it allows use of commercial content, such as video, audio and photos of major artists, it is only within the context of their remix competitions. to date this has included <a href="http://remix.mtv.com/contest.aspx">kelly clarkson</a>, <a href="http://remix.mtv.com/contest2.aspx">nelly furtado</a> and <a href="http://remix.mtv.com/contest3.aspx">ti</a>.</p>
<p>both are pretty limited in their scope however. youtube remixer only allows users to use their own content (which they&#8217;ve uploaded). content owned by other users cannot be mashed into remixes. also, unlike <a href="http://www.photobucket.com">photobucket</a>, there is no external video or music available (yet) for users to incorporate into their uploaded films.</p>
<p>mtv has selected video, film and audio content associated with the remix contests that they have operated or are operating. you can&#8217;t mix and match between past contest&#8217;s content or user-generated mixes from that content. each contest is a pool of ghettoised content</p>
<p>but adobe and its <a href="http://www.adobe.com/products/premiereexpress/">partners</a> are not the only ones letting users mash up on screen. yahoo&#8217;s new acquisition <a href="http://www.jumpcut.com/">jumpcut</a> (which does look suspiciously like <a href="http://www.revver.com">revver</a>), a popular video remixing community. now of course there is speculation that like <a href="http://video.google.com">google video</a>&#8217;s roll into youtube, so too will yahoo video be rolled into a symbiotic relationship with jumpcut, </p>
<p>ps. by far this is not a comprehensive list of online remixing platforms. others such as motionbox and exist as well. how they will play out in the rise of remix is yet to be seen.</p>
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